As a dedicated designer, I aim to deliver carefully crafted solutions. My commitment to understanding your vision ensures that each project is tailored to resonate with your audience and support your business goals.
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Each project begins with a Discovery Call to gain a comprehensive understanding of your vision, goals, and target audience. This is followed by thorough research and analysis to effectively structure the design process.
After gathering these insights, a Design Strategy is developed and presented for your approval and feedback. Collaboration is key; your input is essential throughout the process and ensures the final product truly reflects your brand and meets your needs.
a. Discovery & Research
b. Strategy Development
c. Design Development
d. Implementation
My services, which range from developing a robust Brand Strategy to crafting essential visual elements, provide a dynamic solution for those starting from scratch or looking to revitalise their existing brand.
a. Brand Strategy
b. Logotype (Primary & Variations)
c. Colour Scheme
d. Typography Suite
e. Brand Components & Mockups
f. Branding Guideline
*. Audit
The timeline can vary based on the complexity of the project, but typically it takes 4-6 weeks from initial consultation to final delivery. We will assess together your needs and create an appropriate timeline.
This process begins with a comprehensive audit of your existing brand, allowing us to identify areas for improvement and opportunities for enhancement. The aim is to ensure your branding aligns with your current goals and resonates with your target audience.
From there, if needed, we can redesign your logotype, update your colour palette, or refine your brand messaging.
Full-service offering to create a custom, high-performing and seamless website. From concept to execution, I ensure your website captures your brand identity and is built for long-term success.
a. Website Strategy
b. Design Development (Wireframes)
c. Website Development
c. - Responsive Design
c. - CMS Integration
c. - Animations & Interactions
c. - Q&A & Testing
c. - Review & Revisions
c. - Launch & Handover
c. - Post-Launch Support
*. Audit
I primarily use Webflow to build websites. It provides a robust combination of design flexibility and ease of use, enabling responsive designs, custom components (such as layouts, integrations, and applications), and a user-friendly content management system (CMS).
We will determine the most suitable platform to meet your needs and ensure a seamless user experience.
Here is a list of other platforms:
- Framer
- Wix
- Shopify
The timeline for building a website varies based on the scope and complexity of the project.
A typical small to medium-sized website (5–10 pages) usually takes between 4-8 weeks, from the initial consultation to launch. Larger or more complex sites, particularly those requiring advanced functionality, may take longer.
During (or after) our Discovery Call, we will establish a timeline tailored to your specific needs.
Responsive design is a web development approach that ensures a website adapts to different devices, such as desktops, tablets, and smartphones —— commonly referred to as breakpoints. It uses flexible layouts and CSS to deliver an optimal viewing experience, making navigation easy for users regardless of the device.
Responsive design is also crucial for SEO, as Google prioritises mobile-friendly websites in its rankings. As a good practice, I always set up six breakpoints:
- desktops (1920/+px) extended
- desktops (1440/1919) medium
- desktops (992/1439) standard
- tablets (768/991)
- mobiles (480/767) horizontal
- mobiles (240/749) vertical
While I do not offer formal website maintenance services, I provide post-launch support for 30 days to address any issues and ensure the website continues to operate smoothly after launch. This includes assistance with any immediate concerns or adjustments you may need.
If you require ongoing maintenance, I can connect you with trusted professionals who specialise in that area.
Fundamental on-page SEO is included in all projects. This encompasses proper meta tags, alt attributes, semantic HTML structure, and optimised loading speeds. For more advanced SEO strategies, I can recommend specialists who can assist you further.
SEO (Search Engine Optimisation) is a critical component of any website project. Its ultimate goal is to enhance the website’s search engine ranking, drive relevant traffic, and effectively reach your intended audience. Collaboration among SEO specialists, designers, and developers is essential to ensure that the website is optimised for search engines while maintaining a user-friendly design and seamless functionality.
With a Webflow website, you will have the ability to update the content yourself. Webflow features a user-friendly content management system (CMS) that allows you to easily edit text, images, and other elements without needing technical expertise.
I will provide guidance on how to use the Editor and its CMS effectively, so you can manage your website with confidence.
While social media isn't my primary service, I can offer guidance on creating a cohesive brand presence, including graphic design and content strategy. I can also help you set up profiles and provide resources for effective management.
At the moment, I don’t offer dedicated Instagram services. However, I can provide guidance on how to build your brand presence on the platform, including tips on graphic design and content ideas.
In the future, I may expand my services to include more comprehensive Instagram support.
I profoundly love making books and continue to design them whenever a client needs it. Thanks to my background in editorial design, I offer custom services.
If you have a book project in mind, feel free to reach out, and we can discuss how to bring your ideas to life!
We can start with a Discovery Call/Project Guidance to discuss your goals, ideas, and any challenges you are facing. We will identify the best solutions for your branding or design needs. Feel free to reach out, and we can navigate the process together!